Why Recycled? Patagonia Short Film

Why recycled? is a short video that looks at the current global challenges facing the recycling system and why Patagonia is switching to 100% renewable and recycled materials. Through interviews with material designers and industrial ecologists, this film urges us to question our own consumption habits and look at the impact the clothing industry has on people and the planet.

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See how Patagonia denim is made using sustainable dies and fabrics.

Greatly reducing the environmental impact of the denim supply chain, Patagonia is using 84% less water, 30% less energy, and emitting 25% less CO2 than conventional synthetic indigo denim dyeing processes.

Don’t forget about Patagonia Worn Wear!

“There is nothing we can change about how we make clothing that would have a more positive environmental impact than simply making less,” notes Patagonia CEO Rose Marcario. “Worn Wear is a celebration of quality products and their relationship to our lives. It’s a simple but critical message: keep your gear in action longer and take some pressure off our planet.”

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